Recent Posts in ‘Digital Space’
Store Bought Vs. Online
The growth of great online stores makes online shopping an easy option when spending your money. The likes of Myer and David Jones – as well as chain stores such as Sportsgirl and Portmans –...
#What?
We have a lot of clients ask us about hash-tags, anchor texts and @mentions when they are starting up their Facebook and Twitter accounts – or writing a blog for the first time. So,...
Six Reasons Your Website Isn’t Showing Up in Search Engines
One of the first questions I’m always asked is “Why doesn’t my site appear when I type [keyword] into Google?” First things first – the days of “just having” a website are gone. With today’s...
The ART of digital
A few years ago, fresh out of university, I was adamant that I would find a job in print and I resented anything ‘digital’. All I wanted to do was write for an amazing magazine....
Taking on a Punt
If I had a dollar for every time someone said to me “it’s just a game” I’d say I would have just enough money to fulfil my lifelong dream – owning a chair from Old...
SEO versus SEM
I face this question from our own clients, as well sometimes from new staff – “What is the difference between SEO (search engine optimisation) & SEM (search engine marketing)”. Primarily; SEO is implementing tactics to get your...
An Idiot’s guide to SEO
Think of some brands or products you know or have bought throughout the course of your life. Traditionally, you would have come in contact with these through above the line media; for example TV, radio...
Biometrics
Waving my hands in the air like a mad man is the general scene around our office when a new piece of technology lands in our laps! I remember getting my hands on the developer...
10 Digital Don’ts
So we’ve all been there… Just wishing we could recall txt messages, or undo that tragic ‘what-was-I-thinking’ pose. The truth is that gone are the days where you read over a letter before you licked...
